About HIIQ

Who We Are

Health Insurance Innovations, Inc. (HIIQ) - (NASDAQ: HIIQ), is a market leading cloud-based technology platform and distributor of innovative health insurance products that are affordable and meet the consumer's needs. We assist in the development of insurance products through our relationships with best-in-class insurance companies and we provide access to these products through a broad distribution network of third party licensed insurance agents across the nation, our call center network and our unique online capabilities.

As pioneers of the "Quote, Buy, and Print" model of online insurance sales, we have simplified the application process via direct electronic communication with carriers, enabling licensed agents to provide savvy consumers with convenient access to insurance products and lifestyle benefits backed by the best-in-class carriers with whom we have nurtured long-standing relationships.

At HIIQ, we value the lessons we learn from the public whose interests we serve, and our experience shapes the innovative products and services we will continue to create for today, tomorrow, and beyond.

Our Mission

At Health Insurance Innovations (NASDAQ: HIIQ), our mission is to become the premier developer and distributor of targeted, specialized insurance products and services in the nation. Our aims are guided by experience, by research, by technology and, most importantly, by the needs of the public we serve.

Why We Do What We Do

Company History


The Kosloske Agency is founded

Leslie William Kosloske establishes the Kosloske Agency Inc. in Rockford, Illinois.


The Kosloske Agency torch is passed

Leslie sells the Kosloske Agency Inc. to William and Connie Kosloske, his son and daughter-in-law.


Health Plan Administrators is established

William and Connie update the change Kosloske brand to Health Plan Administrators Inc. (HPA).


The HPA torch is passed

Michael Kosloske, William and Connie’s son, purchases HPA from his parents and establishes a foothold in Florida.


Investors breathe new life into HPA

Independence Holding Company purchases HPA and places Michael at the helm.


A new venture is launched

Michael leaves HPA to launch Health Insurance Innovations (HIIQ), a company ready to serve as a leading developer of affordable web-based individual health insurance plans and ancillary products.


HIIQ expands its team

HII purchases Health Plan Intermediaries (HPH) and grows by over 50 employees.


HIIQ goes public

HII launches its IPO with 4.67 million shares at $14 per share.


Investors breathe new life into HPA

HIIQ completes its acquisition of privately held HealthPocket, Inc. (HP) to merge its industry leading health plan development with HP’s data aggregation technology.


Work at home sales channel

HII launches AgileHealthInsurance.com, a pioneering website that allows consumers to purchase low-cost supplements to ACA health plans.


New executive leadership comes on board

Gavin Southwell is named CEO and President, bringing with him nearly 15 years of executive leadership experience, to drive HIIQ's continued growth.


Our Team

Gavin Southwell

Gavin Southwell

CEO & President
Erik Helding

Erik Helding

Chief Financial Officer

Our Directors

Paul G. Gabos


Peggy B. Scott


Gavin D. Southwell


Anthony J. Barkett


Paul E. Avery


Robert S. Murley


Ellen M. Duffield


John Fichthorn


Customer Reviews

She was very polite, professional, and very efficient. She explained exactly how my refund would be processed and helped me with everything I needed.

Brian K. Wilmington, NC

I would like to thank you for your kind help and considerate manner with our policy and refund.A special thanks to [her] for your patient way of explaining our steps along the way.Another thanks must go to [him] for listening to me and offering suggestions at our first conversation.

Ralph L. Sequim, WA

"I wanted to express my gratitude for the excellent customer service. Our agent was very knowledgeable in the policy and protocol of HIIQ. He was very helpful in assisting me with my inquiry and customer needs."

Blake W. Savannah, GA

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